Case (i)

If a = b the equation ax + bx = 1 where 0 < a, b < 1 and a + b < 1 becomes 2ax = 1 . Then log2 + x loga = 0 so the solution can be given in three equivalent forms:
x = -log2
loga
= log0.5
loga
= log2
log1/a
.
Note we can use natural logarithms here or logarithms to any base.

Case (ii)

Solve ax + bx = 1, where a=1/2 and b=1/4. The equation is:
(1/2)x + (1/4)x = 1,
Here you could substitute y = (1/2)x but Trevor multiplied by 4x and used the substitution y = 2x. By Trevor's method:
4x/2x + 1 = 4x
So
2x + 1 = (2x)2.
and the equation becomes: y + 1 = y2 or y2- y- 1 = 0. Using the quadratic formula, the negative solution to the quadratic can be ignored as 2x is never negative, so the solution is:
y= 1+ Ö5
2
(note this equals the golden ratio, f). Therefore 2x = f and so xln2 = lnf and the solution is:
x = lnf
ln2
= ln(1 + Ö5)/2
ln2
giving x = 0.69424 to 5 significant figures.