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This activity is a good one to try once children are familiar with number lines, and they have begun to use them for addition. It could be a good way to talk about subtraction.
The problem requires higher-order thinking compared with simply adding or subtracting. It encourages children to be confident in "undoing" operations, and therefore introduces them to the idea of subtraction being the inverse of addition and vice versa. However, you don't need to use this vocabulary at first.
The idea of having an unknown number (the secret jump) in a calculation (further jumps along the number line) is the essence of algebra, and this problem introduces that important concept but in an appropriate context.
Start with a number line with which the children are familiar and then introduce a vertical number line if they have not met them before.
Involve the children in suggesting numbers to add using both number lines before introducing the idea of the 'secret jump'. Next, it might be appropriate to try some of your own examples with the group, asking them how they are going to find the secret number of jumps. Encourage pupils to explain how they will do it in their own words and discuss whether or not this will work.
Use a number line which goes to up to $20$ or $100$.
Make sure that children are counting the jumps they make, and not the starting point. If there are difficulties with a vertical number line they could focus on using a horizontal number line instead.